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For the second consecutive year SDM’s Industry Forecast Study cited DIY security providers as their greatest competition in the coming year, with 33 percent of respondents choosing DIY companies as their No. 1 competitive threat. National/global security companies followed, at 28 percent of respondents. However, wireless phone providers/broadband providers fell to 7 percent as a perceived threat, down from 11 percent last year. In all cases, it seems dealers and manufacturers alike view competition as untapped opportunity, a philosophy that also factors into the healthy optimism this year. Welsh has similar observations: “We have 5,000 security dealers we work with and they had a great year. We are hearing that the DIY systems are addressing a different segment of the market. They are not necessarily cannibalizing the market. is a legitimate segment that is growing but we haven’t seen it be a significant factor for the small and medium guys. Even with the cable and MSOs that have taken share, I think that perhaps it is more at the big guy level. ADT and Comcast are going back and forth while the independent security dealers win business by being local and being a part of the community.

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Take the time now to take make sure your family is safe and secure in your home in the future. There are several simple low cost things you can do to make your home more secure from robbery and theft and give your family peace of mind. Home Security Tip 1Install adequate lighting outside every entry way. You can pick up motion sensor activated lights at most department and hardware stores for under $20. 00. These can be set to cover a fairly large spread. It is recommended that you install lights outside every doorway to the house. If there is a side of the house that tends to be very dark it might be a good idea to install a light there as well to prevent concealment in the shadows. Home Security Tip 2If you have a privacy fence around your property this can give the feeling of security but this is not necessarily the case. Security fences can actually provide a safe opportunity for a thief to work his way into your home. Once inside the perimeter of the fence the thief can work on entry to your home without being seen by neighbors or people passing by.